Brand journalism will be around for a very looong time. As long as it works and brings results for brands it is here to stay. The story of Dr. Oetker is a great example of how creativity can make a huge difference.
I also appreciate that you took the time to put together a great post. Not many people on this platform talk about marketing so it's always nice to see informative and quality material.
RE: Brand Journalism - a topic for the Steem Blockchain?