Any Steem 2.0 like service should have a decentralized (to the greatest extent possible) self-serve advertising feature so that creators can continually earn cryptocurrency for created content indefinitely. Viewers/readers should have an option to pay a fee in cryptocurrency to have an ad free experience.
Such a service can potentially replace Twitter, Instagram, Facebook, Snapchat, YouTube, LinkedIn, SoundCloud, and so forth.
RE: Looking for like-minded people to create Steemit 2.0