A 15 year joint venture to promote La Liga in North America America will see regular season La Liga matches being played in the United States and Canada.
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The 15 year long venture between La Liga and Relevent Sports will see the games being played outside of Spain. In fact, for the first time, there is a possibility of El Clasico being played outside of Spain.
Relevent Sports have had an increasing impact on football in recent years. They are the same people behind the famous International Champions Cup that takes place every year before the season begins. This is a great attempt at trying to promote football, or as they like to call it, "soccer" in America.
There is a high chance of either FC Barcelona or Real Madrid to play the first ever game under this plan in order to promote it and have enough attention from the football fans in America.