I like it because it is clean and can be used in a ton of marketing materials with a ton of messages. It isn't very Crypto but it does stand out in a list of them...It pops...so our no name crypto might stand out in the crowd of Coins...
Plus the cross branding of the brands
SteemList Is The Only One That Is Different So Far..It is cool and not even developed yet.
I thought about building them all like this but SteemThat.com doesn't have an i.
We had several cool designs and we still should do a vote on them all.
RE: We Just Powered Up From Our First Stish Sale Pre- ICO